Art Book · Editorial Design & Art Direction · 3Doubles Producciones, 2025
3Doubles commissioned this artbook to commemorate the making of the film Heidi: Rescue of the Lynx—the teams, the process, and the creative decisions behind it.
Heidi: Rescue of the Lynx is a European animated feature co-produced by studios across Spain, Germany, and Belgium, with distribution by SelectaVisión.
There were no existing visual guidelines, and the assets arrived unmapped: no instruction on what image belonged with what text. Given the scale of the production, content was compiled from teams across every department, arriving progressively as each contributed their material.
The work required editorial decisions as much as design ones: what went where, and why. The book was also structured by department, each section dedicated to a different team's contribution, which meant the design had to give every chapter its own coherence while holding together as a whole.
The visual language was built from scratch, drawing loosely on the film's existing graphics and reinterpreting them for print.
Alegreya for body text and Parisienne for section headers established a pairing between the traditional and the handcrafted, in keeping with Heidi's classic, nature-rooted world. A warm page colour ran throughout. A consistent quote and image framing system served as a unifying thread across the book, providing visual continuity between sections and bridging the film's modern 3D stills with the more classical development material from earlier in production.
The grid was designed to carry a wide range of content: full-bleed cinematic spreads, character development sketches, multi-column text, pull quotes, and the dense credits section at the back. With so many contributors and disciplines represented, the framing system was what gave the whole thing a consistent identity.
The book closes with a single illustration and a quote about collective effort.
For many contributors, it was the first time they saw their work celebrated in print, given a permanence the production process itself never had. The client shared the book on social media and shipped copies to co-producers in Germany, reinforcing professional relationships across the production.
Around 130 pages, three months from first asset to print-ready file.
Intellectual Property and Material:
© 2025 Studio100 International, 3Doubles Producciones S.L., Heidi Production Film AIE, Hotel Hungaria Animation, Sumendi Uhartea S.L., Studio Isar Animation et al.
Note: Studio100 Film holds the rights to the franchise.